Apple Explores Meta's AI Technology Integration
Published Date: 24/06/2024
Apple is in talks with Meta to integrate its generative AI into Apple's products, following a deal with OpenAI to equip Apple Intelligence with new AI features.
Apple is reportedly in discussions with Meta, the parent company of Facebook, to integrate its generative artificial intelligence (AI) technology into its products. This move is seen as an effort by Apple to catch up with its rivals in the AI space, particularly Microsoft and Google, which have recently rolled out new AI-powered products. Apple has developed its own, smaller AI capabilities, but it is looking to partner with other companies to enhance its in-house offerings.
According to sources close to the matter, Meta has held talks with Apple about integrating its own generative AI model into Apple Intelligence, a suite of new AI features designed for Apple's products. Apple has also expressed interest in incorporating capabilities from Google's generative AI system, Gemini, into its devices.
The challenge for Apple is to infuse ChatGPT-style AI, which relies heavily on data, into its products without compromising its strong commitment to user privacy and security. Analysts believe that Apple will need to find a balance between harnessing the power of AI and protecting its users' data.
Apple Intelligence is expected to enable users to create their own emojis based on natural language descriptions and generate brief summaries of emails in their mailbox. Additionally, Apple's voice assistant, Siri, will receive an AI-infused upgrade and will appear as a pulsating light on the edge of the home screen. Launched over 12 years ago, Siri has been seen as a dated feature, overtaken by newer AI-powered assistants like GPT-4, OpenAI's latest offering.
According to a report by Canalys, 16% of smartphones shipped this year will feature generative AI capabilities, and this proportion is expected to rise to 54% by 2028.
FAQs:
Q: What is Apple's goal in integrating Meta's AI technology?
A: Apple aims to catch up with its rivals in the AI space by integrating Meta's generative AI technology into its products.
Q: What is Apple Intelligence?
A: Apple Intelligence is a suite of new AI features designed for Apple's products, enabling users to create their own emojis and generate brief summaries of emails.
Q: What is the challenge for Apple in integrating ChatGPT-style AI?
A: The challenge for Apple is to balance the power of AI with its commitment to user privacy and security.
Q: What is the expected growth of generative AI features in smartphones?
A: According to Canalys, 16% of smartphones shipped this year will feature generative AI capabilities, and this proportion is expected to rise to 54% by 2028.
Q: What is OpenAI's latest offering?
A: OpenAI's latest offering is GPT-4, a newer AI-powered assistant that has overtaken Siri in capabilities.