Published Date: 10/09/2024
Apple is finally jumping on the artificial intelligence bandwagon with its new iPhone 16 lineup, which promises to bring a range of innovative features to the table. The four new iPhone models will come equipped with special chips that will power a suite of AI tools, designed to make Siri smarter and more versatile.
The new AI features are set to automate a wide range of tedious tasks, from creating customized emojis to pulling off other crowd-pleasing tricks. Apple CEO Tim Cook promised that the AI package will unleash “innovations that will make a true difference in people’s lives.”
But the breakthroughs won’t begin as soon as the new iPhones hit the stores on September 20. Most of Apple’s AI functions will roll out as part of a free software update to iOS 18, the operating system that will power the iPhone 16 coming out in December. English will be the featured language at launch, but an update enabling other languages will come out next year.
Apple’s tardy arrival to artificial intelligence has been a subject of debate, but the company is betting that its unique approach will set it apart from the competition. The technology being baked into the iPhone 16 is being promoted as “Apple Intelligence,” which mimics many of the features already available in the Samsung Galaxy S24 and the Google Pixel 9.
Despite the unique branding, Apple is trying to preserve its long-time commitment to privacy by tailoring its AI so that most of its technological tricks can be processed on the device itself instead of relying on giant banks of computers located in remote data centers.
When a task needs to connect to a data center, Apple promises it will be done in a tightly-controlled way that ensures that no personal data is stored remotely. While this approach inherently reduces the chances that the data will be exploited or misused against a user’s wishes, it doesn’t guarantee iron-clad security.
For users seeking to access even more AI tools than being offered by the iPhone, Apple is teaming up with OpenAI to give users the option of farming out more complicated tasks to the popular ChatGPT chatbot.
Although Apple is releasing a free version of its operating system to propel its on-device AI features, the chip needed to run the technology is only available on the iPhone 16 lineup and the high-end iPhone 15 models that came out a year ago.
That means most consumers who are interested in taking advantage of Apple’s approach to AI will have to buy one of the iPhone 16 models — a twist that investors are counting on will fuel a surge in demand heading into the holiday season.
The anticipated sales boom is the main reason Apple’s stock price has climbed by more than 10% since the AI preview in June. But the company’s shares dipped slightly in Monday’s late afternoon trading after the iPhone showcase, continuing a recent downturn in tech stocks that has been driven in part by concerns about how long it will take before the industry’s huge investments in AI will pay off.
Besides its latest iPhones, Apple also introduced a new version of its smartwatch that will include a feature to help detect sleep apnea as well the next generation of its wireless headphones, the AirPods Pro, that will be able to function as a hearing aid with an upcoming software update.
In conclusion, Apple’s AI revolution is set to change the game with its new iPhone 16 lineup, offering a range of innovative features that promise to make a true difference in people’s lives. With its unique approach to AI and commitment to privacy, Apple is betting that it can set itself apart from the competition and fuel a surge in demand heading into the holiday season.
Q: What is Apple's new approach to artificial intelligence?
A: Apple's new approach to artificial intelligence is being promoted as 'Apple Intelligence,' which promises to bring a range of innovative features to the table, including a smarter and more versatile Siri.
Q: When will the new iPhone 16 models be available?
A: The new iPhone 16 models will be available on September 20, but most of Apple's AI functions will roll out as part of a free software update to iOS 18 in December.
Q: How will Apple's AI features impact user privacy?
A: Apple is trying to preserve its long-time commitment to privacy by tailoring its AI so that most of its technological tricks can be processed on the device itself instead of relying on giant banks of computers located in remote data centers.
Q: Can users access more AI tools than being offered by the iPhone?
A: Yes, Apple is teaming up with OpenAI to give users the option of farming out more complicated tasks to the popular ChatGPT chatbot.
Q: How will Apple's AI revolution impact the tech industry?
A: Apple's AI revolution is set to change the game with its new iPhone 16 lineup, offering a range of innovative features that promise to make a true difference in people's lives and fuel a surge in demand heading into the holiday season.