Published Date : 06/06/2025
Perplexity AI, a leading artificial intelligence (AI) startup, is witnessing a remarkable surge in user engagement, with queries growing by over 20% month over month. The company, which is currently handling 780 million queries per month, is poised for even greater expansion, according to CEO Aravind Srinivas. Srinivas shared these insights during an interview at the Bloomberg Tech conference in San Francisco, which was later shared in a video by Bloomberg.
The May figures indicate that if Perplexity can maintain this growth rate, it will be processing a billion queries per week by this time next year. “We still think that same trajectory is possible even now, especially with all the kind of distribution partnerships we are trying to seek and the browser that we’re working on,” Srinivas emphasized.
One of the key drivers of this growth is the company's upcoming browser, Comet. Perplexity announced in a February 24 post on X (formerly Twitter) that Comet is “coming soon” and invited users to sign up for a waitlist. The browser is designed to offer a more intuitive and user-friendly experience, potentially attracting users who are dissatisfied with legacy browsers like Google Chrome.
Perplexity’s AI-powered search tool stands out by providing answers in the form of complete sentences, complete with links to the sources from which the information was derived. This approach contrasts with traditional search engines, which typically deliver a list of links. This unique feature has helped Perplexity gain a competitive edge in the rapidly evolving AI landscape.
In April, Perplexity announced a significant partnership with Motorola, one of its first and most comprehensive integrations with a mobile phone brand. The company's answer engine and assistant will be pre-installed on the new generation of Motorola smartphones worldwide. This partnership is a testament to Perplexity's growing influence and the practical applications of its AI technology.
More recently, it was reported that Samsung is in talks to invest in Perplexity and integrate its app and assistant into Samsung devices. This potential partnership could further expand Perplexity's reach and solidify its position in the market.
Srinivas emphasized the importance of user retention and the role of the browser in achieving this. “If people are in the browser, it’s infinite retention, so everything on the search box, everything on the new tab page, everything you’re doing on the sidebar, any webpage you are in, these are all going to be extra queries per active user, as well as seeking new users who just are tired of legacy browsers like Chrome. I think that’s going to be the way to grow this over the coming year,” he explained.
With its innovative search tool, strategic partnerships, and the upcoming launch of Comet, Perplexity AI is well-positioned to continue its rapid growth and reshape the AI landscape.
Q: What is Perplexity AI?
A: Perplexity AI is an artificial intelligence startup that provides an AI-powered search tool designed to deliver answers in complete sentences with source links, offering a more intuitive and user-friendly experience compared to traditional search engines.
Q: How many queries does Perplexity AI handle per month?
A: Perplexity AI currently handles 780 million queries per month, with this figure growing by over 20% month over month.
Q: What is Comet, and when is it launching?
A: Comet is Perplexity AI's upcoming browser designed to offer a more user-friendly experience. It is expected to launch soon, and users can sign up for the waitlist on Perplexity's website.
Q: What partnerships has Perplexity AI formed?
A: Perplexity AI has formed significant partnerships with Motorola and is in talks with Samsung to integrate its app and assistant into their devices.
Q: Who is Aravind Srinivas, and what is his role at Perplexity AI?
A: Aravind Srinivas is the CEO of Perplexity AI. He has been instrumental in the company's growth and strategic direction, including the development of the AI search tool and the upcoming Comet browser.